Nepomuceno, M. V., & Stenstrom, E. (2022). The association between testosterone and unethical behaviours, and the moderating role of intrasexual competition. British Journal of Psychology, 113(1), 208-225.
Nepomuceno, M. V., & Stenstrom, E. (2021). Consumption on steroids: The effect of testosterone on preferences for conspicuous consumption and the moderating role of intrasexual competition. Journal of Behavioral Decision Making, 34(3), 457-475.
Nepomuceno, M. V., de Aguiar Pastore, C. M., & Stenstrom, E. (2021). Prenatal hormones (2D: 4D), intrasexual competition, and materialism in women. Psychology & Marketing, 38(2), 239-248.
Nepomuceno, M. V., Visconti, L. M., & Cenesizoglu, T. (2020). A model for investigating the impact of owned social media content on commercial performance and its application in large and mid-sized online communities. Journal of Marketing Management, 36(17-18), 1762-1804.
da Luz, V. V., Mantovani, D., & Nepomuceno, M. V. (2020). Matching green messages with brand positioning to improve brand evaluation. Journal of Business Research, 119, 25-40.
Touchette, L., & Nepomuceno, M. V. (2020). The environmental impact of consumption lifestyles: ethically minded consumption vs. tightwads. Sustainability, 12(23), 9954.
Philp, M., & Nepomuceno, M. V. (2020). When the frugal become wasteful: An examination into how impression management can initiate the end‐stages of consumption for frugal consumers. Psychology & Marketing, 37(2), 326-339.
Davidson, A., Nepomuceno, M. V., & Laroche, M. (2019). Shame on you: When materialism leads to purchase intentions toward counterfeit products. Journal of Business Ethics, 155(2), 479-494.
Borau, S., & Nepomuceno, M. V. (2019). The self-deceived consumer: Women’s emotional and attitudinal reactions to the airbrushed thin ideal in the absence versus presence of disclaimers. Journal of Business Ethics, 154(2), 325-340.
Kropfeld, M. I., Nepomuceno, M. V., & Dantas, D. C. (2018). The ecological impact of anticonsumption lifestyles and environmental concern. Journal of Public Policy & Marketing, 37(2), 245-259.
Marchat L., Dantas D.C., Nepomuceno M V. (2017). Patreon et le Financement Artistique. Revue internationale de cas en gestion. 15(3)
Nepomuceno, M. V., & Laroche, M. (2017). When materialists intend to resist consumption: The moderating role of self-control and long-term orientation. Journal of Business Ethics, 143(3), 467-483.
Nepomuceno, M. V., Saad, G., Stenstrom, E., Mendenhall, Z., & Iglesias, F. (2016). Testosterone at your fingertips: Digit ratios (2D: 4D and rel2) as predictors of courtship-related consumption intended to acquire and retain mates. Journal of Consumer Psychology, 26(2), 231-244.
Nepomuceno, M. V., & Laroche, M. (2016). Do I fear death? The effects of mortality salience on anti‐consumption lifestyles. Journal of Consumer Affairs, 50(1), 124-144.
Nepomuceno, M. V., Saad, G., Stenstrom, E., Mendenhall, Z., & Iglesias, F. (2016). Testosterone & gift-giving: Mating confidence moderates the association between digit ratios (2D: 4D and rel2) and erotic gift-giving. Personality and Individual Differences, 91, 27-30.
Nepomuceno, M. V., & Laroche, M. (2015). The impact of materialism and anti-consumption lifestyles on personal debt and account balances. Journal of Business Research, 68(3), 654-664.
Nepomuceno, M. V., Laroche, M., & Richard, M. O. (2014). How to reduce perceived risk when buying online: The interactions between intangibility, product knowledge, brand familiarity, privacy and security concerns. Journal of Retailing and Consumer Services, 21(4), 619-629.
Laroche, M., Vinhal Nepomuceno, M., & Richard, M. O. (2014). Congruency of humour and cultural values in print ads: Cross-cultural differences among the US, France and China. International Journal of Advertising, 33(4), 681-705.
Nepomuceno, M. V., Laroche, M., Richard, M. O., & Eggert, A. (2012). Relationship between intangibility and perceived risk: moderating effect of privacy, system security and general security concerns. Journal of Consumer Marketing.
Alfinito, S., Nepomuceno, M. V., & Torres, C. V. (2012). Advances on the measure of judgment and meaning of the product for Brazil.
Stenstrom, E., Saad, G., Nepomuceno, M. V., & Mendenhall, Z. (2011). Testosterone and domain-specific risk: Digit ratios (2D: 4D and rel2) as predictors of recreational, financial, and social risk-taking behaviors. Personality and Individual Differences, 51(4), 412-416.
Laroche, M., Nepomuceno, M. V., Huang, L., & Richard, M. O. (2011). What’s so funny?: The use of humor in magazine advertising in the United States, China, and France. Journal of Advertising Research, 51(2), 404-416.
Laroche, M., Nepomuceno, M. V., & Richard, M. O. (2010). How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?. Journal of Consumer Marketing.
Nepomuceno, M. V., & Porto, J. B. (2010). Human values and attitudes toward bank services in Brazil. International Journal of Bank Marketing.
Nepomuceno, M. V. (2008). Atitudes ante produtos bancários: a visão dos funcionários. RAM. Revista de Administração Mackenzie, 9, 41-69.
Nepomuceno, M. V., Porto, R. B., & Rodrigues, H. (2006). Avanços teóricos e metodológicos das pesquisas sobre julgamento e significado do produto no Brasil.
Nepomuceno, M. V., & Torres, C. V. (2005). Validação da escala de julgamento e significado do produto. Estudos de Psicologia (Natal), 10, 421-430.